We created a social series that encouraged adventure beyond the 9-to-5, inspiring people to explore with their Subaru Crosstrek from 5 to 9.

In each episode, our adventure-loving host guides audiences on how to escape the city and embrace the incredible adventures just beyond their doorstep.

As the creative lead during the pre-sale phase, I spearheaded concept development, pitching, copywriting, and deck design to bring this campaign to life.